DON'T BRAND CATTLE.
Hot-iron branding costs the cattle industry an average of $7.41 per head in lost revenue.

BRAND BEHIND THE HIP OR ON THE CHEEK.
Branding behind the hip or on the cheek could save the leather industry as much as $50,000,000 to $100,000,000.

TREAT CATTLE FOR FLIES, GRUBS, AND PARASITES.
An unblemished hide brings a premium price -- over 7% of the total value of the animal.